Sardar company duty is to select the best quality of products and present them to costumers. At the beginning we focused on Tobacco and we hit the target. We produce high quality of Tobacco, actually Isfahan traditional tobacco and undoubtedly the quality of the product is incomparable to the same product in market. Indeed, there are a lot of high quality in Tobacco industry, but we select the premium quality from these high quality tobacco to producing. That’s why we are different than others.